Privacy Policy

This policy describes how Garden Well (“GW”, "We", "Our", "Us") collects and uses the personal information you provide us, when you interact with GW including via the website www.garden-well.co.uk

It also describes the choices available to you regarding the use of your personal information and how you can access and update this information.

GW is defined as the data controller of any of your personal data collected during your interactions with GW.

If you have any questions about this privacy notice or issues arising from it then you should contact: privacy@garden-well.co.uk

This policy is effective from 23rd August 2023.

Key terms

The key terms that we use throughout this privacy notice are defined below, for ease:

Data Controller: under UK data protection law, this is the organisation or person responsible for deciding how personal information is collected and stored and how it is used.

Data Processor: a Data Controller may appoint another organisation or person to carry out certain tasks in relation to the personal information on behalf of, and on the written instructions of, the Data Controller. (This might be the hosting of a site for example)

Personal Information: in this privacy notice we refer to your personal data as ‘personal information’. ‘Personal information’ means any information from which a living individual can be identified. It does not apply to information which has been anonymised.

Types of personal information collected

The types of personal data we collect about you may differ from person to person, depending on who you are and the relationship between us. However, the below sets out the key types:

Identity Information
This is information relating to your identity e.g. your name, gender, marital status and date of birth

Contact Information
This is information relating to your contact details such as e-mail address, addresses, telephone numbers

Payment Information
This is information relating to the methods by which you provide payment to us such as bank account details, credit or debit card details and details of any payments (including amounts and dates) which are made between us.

Transaction Information
This is information relating to transactions between us such as details of the goods, services and/or digital content provided to you and any returns details.

Survey Information
This is information which we have collected from you or which you have provided to us in respect of surveys and feedback.

Marketing Information
This is information relating to your marketing and communications preferences.

Website, Device and Technical Information
Technical information about the use of the website for the purposes of provision of services. (e.g. IP address, the type of browser, the operating system)

How and why we use your personal information

We are only able to use your personal information for certain legal reasons set out in data protection law. There are legal reasons under data protection law other than those listed below, but in most cases, we will use your personal information for the following legal reasons:

(a) Contract Reason: this is in order to perform our obligations to you under a contract we have entered into with you;

(b) Legitimate Interests Reason: this is where the use of your personal information is necessary for our (or a third party’s) legitimate interests, so long as that legitimate interest does not override your fundamental rights, freedoms or interests.

(c) Legal Obligation Reason: this is where we have to use your personal information in order to perform a legal obligation by which we are bound; and

(d) Consent Reason: this is where you have given us your consent to use your personal information for a specific reason or specific reasons.

To communicate with you as a prospective customer

Legitimate Interests Reason

Consent Reason

To enrol you as a customer
Contract Reason.
Legitimate Interests Reason

To process your order, which includes taking payment from you, advising you of any updates in relation to providing services
Contract Reason
Legitimate Interests Reason

To manage our contract with you and to notify you of any changes
Contract Reason
Legal Obligation Reason.

To comply with audit and accounting matters
Legal Obligation Reason

For record keeping
Contract Reason.
Legal Obligation Reason.

To improve the goods, services, and/or digital content which we supply
Legitimate Interests Reason

To recommend and send communications to you about goods, services, and/or digital content that you may be interested in.
Consent Reason

To ensure the smooth running and correct operation of our website
Legitimate Interests Reason

To understand how customers and visitors to our website use the website and interact with it via data analysis
Legitimate Interests Reason

Where we use legitimate interest as the legal basis, this is to form and maintain a business relationships and for efficient running of the business

Where we rely on consent for a specific purpose as the legal reason for processing your personal information, you have the right under data protection law to withdraw your consent at any time. If you do wish to withdraw your consent, please contact us using the details set out at the beginning of this notice. If we receive a request from you withdrawing your consent to a specific purpose, we will stop processing your personal information for that purpose, unless we have another legal reason for processing your personal information, in which case, we will confirm that reason to you.

How we collect personal information

We collect information directly from you when you interact with us e.g. fill out a form, survey or questionnaire, purchase products or services and/or contact us by e-mail, telephone, in writing or otherwise.

We may also receive Website, Device and Technical Information automatically from cookies which are installed on our website. To find out more about these please see our cookie policy which is available here

Sharing your personal information

We do not sell or trade any of the personal information which you have provided to us.

In order to enable GW to operate effectively, it may be necessary to share information with suppliers: such as website hosting providers, email providers, payment providers, administration providers. It may also be necessary to share information with professional advisors to support in the running of GW.

Depending on the circumstances, the organisations or people who we share your personal information with will be acting as either Data Processors or Data Controllers. Where we share your personal information with a Data Processor we will ensure that we have in place agreements, which set out the responsibilities and obligations of us and them, including in respect of security of personal information.

How long we hold your personal information

Your personal data is stored securely and is only held for as long as is necessary. How long is necessary will depend upon the purposes for which we collected the personal information (see above) and whether we are under any legal obligation to keep the personal information (such as in relation to accounting or auditing records or for tax reasons).

You can contact us (using the details at the beginning of this notice) to request a copy of our retention policy which sets out how long different types of personal data will be kept for.

Your rights under data protection law

You have the following rights regarding the use of your personal data:

The right to be informed.
The right of access.
The right to rectification.
The right to erasure.
The right to restrict processing.
The right to data portability.
The right to object.
Rights in relation to automated decision making and profiling.
The right to lodge a complaint with the supervisory authority.

Certain of these rights do not apply in all circumstances due to the lawful basis of processing. Your provision of personal data is not a statutory or contractual requirement and you are not obliged to provide the personal data and there are no consequences if you do not provide personal data (other than GW being unable to provide services).

We do not carry out any automated decision making (including profiling) which produces a legal effect or similarly significant effect on you

If you would like to exercise any of the above rights in relation to your personal information, please contact us using the details set out at the beginning of this notice. If you make a request then please note:

(a) we may need certain information from you so that we can verify your identity;

(b) we do not charge a fee for exercising your rights unless your request is unfounded or excessive; and

Third party websites

The GW website may contain links to third party websites. If you click and follow those links then these will take you to the third party website. Those third party websites may collect personal information from you and you will need to check their privacy notices to understand how your personal information is collected and used by them.

Updates to this privacy policy

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

The date of the current policy is displayed at the top of this document